Virality

Sharing

Finding ways to get your app in front of more users is a challenge for many developers. Here are a few ways to help you get started both inside and outside of World App.

Bringing in users from outside of World App

Getting new users to install World App and try out your app.

Meta tag images

In the developer portal, you can specify a meta tag image that will be shown when your app is shared on social platforms. If the image is not set, we fallback to your first showcase image. The updated meta tag will start showing up 1 hour after your app is approved. You can also localize these images, which allows you to translate text in the image for example.

Universal Links

You can deep link users to your mini app using universal links. Link previews currently use your first showcase image as the preview.

https://world.org/mini-app?app_id={app_id}&path={path}

Path is a url encoded path to the page you want to link to inside of your mini app. If you're having trouble try adding or removing the leading / in the path.

Traditional https links can sometimes be blocked by ad blockers and other webviews. If the user already has World App installed, you can use a deep link to open the app. However, if the user doesn't have World App installed, this link will do nothing.

worldapp://mini-app?app_id={app_id}&path={path}

Ecosystem pages can also be shared on social platforms and are set up to support both link extensions.

You can add open_out_of_window=true to the query params to force the link to open externally.

Inside World App

Getting users already within World App to try out your app.

Quick Actions

Quick Actions enable seamless collaboration between mini apps within World App. The best apps are designed around a single core feature. If you need to offer distinct functionalities, consider creating separate mini apps that can interact with each other via Quick Actions. It's also recommended to use other developers apps as a source of partnership!

Widget

Your mini apps can also be directly accessible from the home screen. Prompt users to add the widget to their home screen (ios/android) and even just pin the mini apps to their home screen (android only).

Widget on iOS